There are over 150,000,000 blogs on the internet, and over 3 million blog posts written every single day. How in the hell are you going to make yours stand out? A lot of hard work- that’s how.
Choosing your domain name is the first step, here’s a few pointers on making it a good one.
Pick Something Memorable
So let’s say you’re starting your first blog. You write a few posts, get some positive response, and then what? If your blog wasn’t well branded or if the name wasn’t memorable your visitors are unlikely to return. (unless you convince them to bookmark your blog)
Having a name that standouts as a brand can do a lot for you in the long run. Obviously, there is more to ranking in the SERPs than a simple URL, but picking a domain name that stands out will help build your brand, authority, and it makes it easier for people to recognize you and what you’re about. – How to Find a Good Domain Name
Make It Easy to Say & Spell
If your goal is to create something to be shared it’s much easier when visitors can say it (and spell it) easily. Not to mention a great easy to say name is more brandable.
It’s much easier to ask someone “hey did you see that thing on facebook?” than it is to say “hey did you see the new post on blogging-tips-for-young-millenials.com”?
Choose a Name That Sounds Professional
If you’re starting a business or authority site you might want to consider how professional your domain sounds. I know that Autos4Sale411.biz might be available but think about the first impression that domain leaves. I wouldn’t be clicking on it just for the hell of it.
There are always exceptions but if I have my choice I always try for a .com without numbers in the title, preferably 10 letters or less. But if you find a great domain with a long word attached such as magazine don’t be afraid to go over the 10 letter limit; _magazine.com still sounds pretty good.
Really good one word domain names are taken, and they have been for years. But that doesn’t mean you’re left with just crap, with a little bit of creativity and compromise on length you can find a good title.
Think about popular publications and the words they have in their titles. Daily, tribute, post, news, times, post, etc. OK so those are all related to news type publications, but think about your topic and what ‘tag-a-long’ words can fit in well with your niche.
Don’t Obsess Over One Word
If you’re completely stuck at coming up with a name for your site don’t worry, there’s a few great tools that can help. (and they’re free, but I wouldn’t suggest booking your domain name directly through them.)
So let’s pretend we’re starting a blog that’s about cars. The first thing I’d check is to see if there’s any premium sounding .com domains available with the word car in it. If not we can check a handy thesaurus to find other possibilities such as auto, motor, and ride.
Don’t get stuck on this step if you’re finding that your choice words are all taken. It’s true that having a keyword in your domain can be beneficial it’s not the end of the world if you can’t find one that seems right. There are plenty of sites with names that don’t have their main keyword in the title that have done just fine.
Don’t add hyphens or numbers in your domain just to get that one special word, a memorable name will perform better than Best-4-Auto-Salez.com.
My Favorite Free Domain Name Tools
Impossibility Domain Name Search
So let’s start with the word auto in Impossibility; we can check for 4-6 letter verbs, adjectives, verbs, or a mix of anything before or after the word auto. This domain searcher is pretty addicting, I’ll give them that.
Since auto is a pretty popular term I’m not getting my hopes up on finding anything amazing right away, but you never know.
Not happy with any of the choices with auto in the title? Try motors or ride, or anything other word related to your future blog.
Lean Domain Search
The lean domain search is more traditional, so let’s see what we get when we search auto on this one.
If you’re not satisfied with the results you can play around with this tool and filter the results by length, alphabetically, or popularity. And if you don’t find anything you like with the word auto try any of the other similar words you like.
Another awesome feature of lean domain search is the ability to look through the top 10,000 words included in domains.
More Domain Name Search Tools
- NameMesh – Sort by common, similar, new, and different extensions
- DomainsBot – Shows available domains and ones for auction
- NameJet – Marketplace for expired domains
Check Your Potential Name on Social Media Sites
After you come up with a name you like do a quick search on the social media sites for it. You can search manually or use a site like Knowem that checks over 500 social networks. Make sure you can secure your name or something extremely similar on those sites to avoid confusion later on.
If I could go back in time I’d switch this domain name. I chose it simply because it was short and had two words that started with the same letter. Alliteration can be a good thing, but only when it actually makes sense. Lesson learned.
If you want your site to stand out the first step is picking an awesome name, something that won’t get lost in the crowd. Make it short, make it memorable, and make it something you’re passionate to get started on.